BSc (Hons) Business and Marketing

Behind every successful business is a marketing team which contributes to the overall success. There is always a high demand for skilled marketing graduates thus why studying this degree is essential for understanding core knowledge in brand management, digital marketing and market research methods. As IT develops, the importance of social media and online marketing continues to be in demand. The syllabus studied develops forward thinking, communication and originality. Effective marketing requires basic knowledge on how businesses run and this degree enables you to develop your marketing knowledge and develop on skills crucial in key business concepts therefore laying the foundation for a successful career.

The degree is taught through a range of interactive discussions, student presentations, group work and visits from guest speakers who are experienced in this field.

Successful completion of this degree will enable you to get into a career in either of the following:

• Advertising Account Manager
• Copywriter
• Event Manager
• Market Researcher
• Marketing Executive
• Media Planner or Buyer
• Product Manager
• Public Relations Account Manager
• Social Media Manager

If any of these associated jobs interest you, get in contact today with one of our
consultants who can guide you during the application and answer any questions or queries you may have.

3 Years or 4 Years with Foundation